wHAT IS KEEPEMWET FISHING™?

Keepemwet® is about releasing fish in the best condition possible. It’s a motto for minimizing air exposure, eliminating contact with dry surfaces, and reducing handling. It’s a movement to empower anglers to take small, simple steps to responsibly enjoy and share fishing experiences. Our goal is to minimize the impact of catch & release angling on fisheries by uniting conscientious anglers, organizations and companies to promote science based practices for handling fish that are released. 

Keepemwet is the evolution of releasing fish. Our fish! Your Fish! 

WHAT KEEPEMWET® IS NOT

  • Keepemwet is NOT in any way opposed to lawful harvest of fish for consumption. This is purely relevant to scenarios when fish are released.

  • Keepemwet is NOT just a fly fishing practice. Our efforts apply to any person that tosses a line into water anywhere around the world.

  • Keepemwet is NOT suggesting that fish should never be out of the water, rather that best-case practices be used to reduce impact to released fish.


what does keepemwet® Mean?

After fish have been caught, they are vulnerable due to the stress they have endured. By keeping fish as wet as possible, anglers can dramatically curb their impact on fish and can release them as healthy as possible. This can be achieved by:

keeping fish in the water as much as possible

HOLDING FISH gently IN OR SLIGHTLY ABOVE THE WATER WITH WET HANDS

Handling fish as little and as carefully as possible